Walt Disney Home Entertainment

Logo

1st logo (1978-1986): Here are the two standard variants of this logo:

• December 1978-July 1984: On a black background, a large light blue outline of Mickey Mouse's silhouette appears and then pans forward, leaving a trail of multiple outlines while rotating counter clockwise on its pivot. The outlines then start to change one-by-one to dark blue. As the text "Walt Disney" (in the original Disney signature script, as used on The Wonderful World of Disney) sketches on the screen in yellow, the Mickey outlines one-by-one change to red. The outlines again one-by-one change to golden yellow (which quickly changes to light yellow) as the words "Home Entertainment", in yellow, zoom up and settle underneath. Last but not least, the Mickey outlines one-by-one change to green.
• November 1981-June 1986: Nearly the same as the 1978 version, but with darker colors and Mickey graphics shifted upwards, the "WALT DiSNEY" text in the current corporate "Disney" font, and with "HOME VIDEO" in a Handel Gothic-like font in orange.

Variants

• On the original 1983 series of Disney’s Cartoon Classics, the videos featured a different variant of this logo. The animation plays as normal (the standard 1981 Walt Disney Home Video variant), but without any text animation, plus the music is sped up somewhat and plays in a slightly higher pitch as a result. Once the Mickey outlines become golden yellow, the screen "flips" over to another logo, which is a still shot of "WALT DiSNEY HOME VIDEO," with "The magic lives on…” over it. The Disney text is in its corporate font in golden yellow, while the other text is light blue. The only animation in this part is the "WALT DiSNEY" text, which has glitter effects all over it, and then the text flashes when the Cartoon Classics theme begins playing. Then they fade into the intro for the video series.
• On the Walt Disney and You promo, there is a video freeze (all the outlines are dark blue, except for the outline facing us which is light blue), and the text "The magic lives on... WALT DiSNEY HOME VIDEO'' zooms in, along with a cartoon version of Sorcerer Mickey (as seen on the box). An announcer says "Now available from Walt Disney Home Video".
• On some Italian tapes, we see a light blue VHS cover on a wooden table with the "WALT DiSNEY HOME VIDEO'' print logo and the cartoon version of Sorcerer Mickey on it (quite possibly the way the videos were packaged there). Then it opens to reveal the logo's animation, and the whole thing plays as normal. This is very rare.
• There's an even rarer variant found on Welcome to Pooh Corner: Too Smart for Strangers, Where the Toys Come From, Robert Louis Stevenson's Black Arrow, and The Blue Yonder. It is detailed on the Disney Channel Originals page.
• A rare Swedish variant has the 1981 logo with the text in yellow and "PRESENTERAR" (in a narrow serif font) inserted below.
• On some, if not all, of Disney's 1978 theatrical releases, this logo appeared as a solid red Mickey with purple dashed outlines surrounding it, rotating a bit faster than the home video variant. The text "Congratulating Mickey Mouse on his 50th Birthday!", in white and in a fancy font, zooms in. After a few seconds, it zooms in towards the screen until vanishing from sight, and the top and bottom halves of the 1978 "Stripes" variant of the Buena Vista logo are wiped in over the logo, opening the film. This was seen on 1978 theatrical releases such as The Cat from Outer Space and Return to Witch Mountain (it is intact on current releases of the former, but is deleted from Anchor Bay releases). There was also an Italian version, reading "Congratulazioni Topolino per il tuo Giubileo d'Oro".
• Another Italian variant of the theatrical variant has just the Mickey silhouette and no text.
• There is also a variant where it says "Also available from" and "WALT DiSNEY HOME VIDEO" in blue, with the edges in white, while the background is black. Also, the Sorcerer Mickey in this variant is also blue.

2nd logo (International): A flash occurs. The face of Mickey Mouse in his then current drawing style zooms in, which quickly turns neon, then there are brief snippets from Disney films and shorts such as Steamboat Willie, Snow White, Pinocchio, Fantasia, Bambi, Alice in Wonderland, Zorro, Old Yeller, Treasure Island, The Country Bear Jamboree, and The Absent Minded Professor. Donald Duck's neon head zooms in, then a wall of light appears, Mary Poppins floats down with her parasol, then Tinkerbell flies up with sparkles forming. There is a picture of a neon castle with fireworks in the background. They zoom into it, then they zoom in to a vector-like rendition of Epcot. Afterward, they go to a black/dark red gradient background. The "WALT DiSNEY" text zooms into the screen out from the top, then "HOME VIDEO", also in blue, appears below, cheaply inserted. The whole thing sparkles and glows a little bit.

Variants

• Sometimes, at the end, the screen flips to the left like if you were turning a page in a book.
• Sometimes, "presents", in lowercase or uppercase, will fade in below, written in the language of the country in which it was released. The font of the text will also depend on the country. Italian tapes used "PRESENTA" in a bold, narrow font. Spanish tapes also used "PRESENTA", but in a cheaper narrow font. Finnish tapes used "ESITTÄÄ" in the same font as the Spanish version. There is another font that is bold, friendlier, and more Disney-like. It is used on Swedish tapes ("presenterar"), Norwegian tapes ("presenterer"), Danish tapes ("præsenterer"), French tapes ("présente"), and German tapes ("präsentiert"). The font for the latter is smaller. A version with "presents" in English was announced to have appeared on tapes from Australia and the United Kingdom (and most likely New Zealand and South Africa as well).
• On some tapes, "HOME VIDEO" is omitted. This variation has some clips at the end replaced by other clips. It was used on the airings of the TV series from 1981 to 1983.
• A rare textless version exists.
• Another version has more clips and a neon Pluto head added, extending it to being a minute long. This one appeared on two tapes, and was the opening for the first showings of the Walt Disney TV series (1981-83). "HOME VIDEO" doesn't appear here either.
• A variant of the TV series opening version (that is to say, the version without the words "HOME VIDEO") is made up of clips from the extended version. At the end, after "WALT DiSNEY" slides in, the word "PRESENTS" in a glowing white Disney font, zooms into the screen from the bottom.
• For the 1980s syndicated series "Disney Magic" (with the title logo replacing the tail end of this logo after the zoom into the castle), the logo featured a few different clips and a neon flying Dumbo added, along with a short preview of the following movie.
• Sometimes, during the zoom into the castle, the logo changes to the 5th logo (see below). This variant can be seen on some Scandinavian Disney tapes released in 1986 and 1987 (examples are the 1986 Finnish and Swedish VHS releases of The Sword in the Stone). Another version of this variant, as seen on a European Spanish promotional VHS release for the Disney Channel, ends with simply the logo shining.
• A version was found with a copyright notice saying "© Walt Disney Productions" in the Walt Disney font. This was found on the 1986 Japanese VHS of Make Mine Music.

3rd logo (Australia and New Zealand): Against a white background, there is the usual Walt Disney Home Video text from before in blue, with "HOME VIDEO" in a Century Gothic-esque font. "distributed by" appears below in very small print. It then cuts to one of the two Roadshow Home Video logos used during the '80s. For tapes that were released from 1984-1986, the "Aussie Light Trails" logo is used; tapes from 1986-1989 used "The Other V of Doom".

4th logo: Against a black/blue background is the "WALT DiSNEY HOME VIDEO" text, and underneath it is "P R E S E N T S", spaced out and in a serif font.

Variant

On a black background, the above WDHV text in white is seen for a few seconds, and then it fades out and "PRESENTS" is shown for a few seconds; the font depends on the tape, and the text is not spaced out.

5th logo (1986-2011): On a black background, there is Mickey Mouse dressed in his Sorcerer’s Apprentice outfit from Fantasia, standing on a blue spotlight on a black background. The camera slowly begins zooming up to his hand as the stars and crescent moon on his hat flash one-by-one, and then a magic spark flashes and appears above Mickey’s hand. They zoom past Mickey as the spark begins swirling around and begins to write "WALT DiSNEY" in the corporate Disney font in red. As they zoom out, the words "HOME VIDEO", also in red and in the same font as before, zoom out and settle underneath "WALT DiSNEY". The logo "shines".

Variants

• The text may vary from a magenta color (which seems more common) to a regular red color (as in picture #1) or a vermilion color (as in the "ALSO FROM" variant picture).
• Sometimes, this logo is shown without Mickey, leaving a blank space until the spark writes out the words. This was only seen on the 1990 VHS release of Honey, I Shrunk the Kids.
• Sometimes, the Mickey-less variant begins by simply fading in to the spark animation. This was seen on the 1991 VHS release of The Jungle Book and the demo VHS release of Frankenweenie.
• On some tapes, the Mickey part is replaced with the spark swirling around in slow-mo until the regular animation plays. This was seen on a VHS release of Sebastian's Caribbean Jamboree, and it surprisingly also appears on the 1987 Classics Laserdiscs of Pinocchio and Sleeping Beauty.
• Sometimes, "presents" in white, or in all-caps "PRESENTS" in red, fades in below. The "presents" version has it fading in with spark effects, while the "PRESENTS" variant has it simply fading in without sparks. On some rare occasions, this is seen blacked out or covered with a gray box on some tapes. The former variant appears on early tapes with this logo, as well as on Wonderworks episodes and several tapes of The Adventures of Spot. The 'PRESENTS' variant appears with a different font on the UK rental VHS of The Hunted. On The Ghost of Cypress Swamp, "PRESENTS" appeared in a light blue, bold and round font.
• On Disney's SAS: Collection of All-Time Favorites, the opening theme plays over the logo, which is sped up to accommodate it.
• Sometimes, the "HOME VIDEO" text will be blacked out and either "Coming to Home Video", "Coming on Video Cassette This Summer" (only seen during the "Coming to Home Video" variation on the later 1992 video reprints of 101 Dalmatians), "Coming This Fall to Home Video" (without music; only seen on 101 Dalmatians and The Great Mouse Detective) or "Now on Home Video", in the Laser font, replaces it. The "Coming to Home Video/Coming on Video Cassette This Summer" variation, from 101 Dalmatians has Mark Elliot saying "Stay tuned for a preview of two new Disney classics coming to home video. Coming on videocassette this summer...", with a remix of the 1986 WDHV jingle. The "Coming to Home Video" variation later reappears on the 1992 prints of The Rescuers and Beauty and the Beast, with the 1989 Feature Presentation jingle. The Rescuers has a shortened version of the FP jingle with Mark Elliot saying "Coming soon from Walt Disney Home Video", while Beauty and the Beast has both the "Coming to Home Video" variation with the full 1989 FP jingle and Brian Cummings saying "Coming from Walt Disney Home Video", and the "Now on Home Video" variation, with Brian Cummings saying "Now on Walt Disney Home Video."
• On tapes released in Spanish-speaking and Italian-speaking countries, "presenta", in red, fades in below, cheaply inserted. No spark effects are seen. The same thing happens on Swedish tapes with "présenterar" (sometimes without the acute accent), Finnish tapes with "esittää" and French tapes with "présente" (Note: The same font is used in the Swedish, Danish, French and German versions of the 2nd logo, albeit not narrow).
• At least one German tape has the word "PRÄSENTIERT" in a "handwriting" font appear below.
• At least one Spanish tape has the word "PRESENTA" below, in all-caps, and in the same font used in the Spanish and Finnish versions of the 2nd logo.
• Sometimes, just the end of the logo is shown. On the 1992 print of The Rescuers, Mark Elliot says, "And available now on videocassette..." while the 1989 FP jingle plays. On the 1992 print of So Dear to My Heart, Mark Elliot says, "Now available on videocassette..." with the same FP jingle.
• On some UK releases, the short version was used and shifted down in order to make room for "COMING SOON/ALSO AVAILABLE FROM". This has also been seen on the long version a couple of times as well. The long versions are accompanied with John Sachs saying "Coming soon from Walt Disney Home Video" or "Also available from Walt Disney Home Video". The text appears in a different font on the rental release of The Hunted. Another rare version of this logo appears on a blue background at the beginning of a VHS promo for Disney's Sing-Along Songs, as seen on the 1992 UK VHS release of Cinderella.
• Wonderworks episodes, including the 1987 VHS of Anne of Green Gables, had the tail end of this logo (with "presents") segue into the Wonderworks logo.
• There is a variant at the end of some Disney international promos where the logo shines twice.
• There is a variant where the shining plays backwards after playing normally.
• Sometimes, the logo fades out earlier than usual.
• Sometimes, the logo incorporates a computer-generated fade out.
• On the 1991 VHS of Three Men and a Little Lady, there is the logo with the red words "ALSO FROM" on top, connecting at a fast speed. During this, Brian Cummings says "Coming from Walt Disney Home Video".
• At the end of some early '90s Disney VHS tapes from the UK such as A Walt Disney Christmas and Snow White and the Seven Dwarfs, there is red text above the logo which reads "LOOK OUT FOR FUTURE RELEASES FROM". This is accompanied by John Sachs saying "Look out for future releases from Walt Disney Home Video."
• A rare variant with the logo in blue can be spotted at the beginning of a French VHS promo for Homeward Bound 2: Lost in San Francisco and an Argentinian Spanish promo for Oliver Twist.
• On the 1991 Italian VHS release of The Rescuers, a superimposed variant of the short version plays at the beginning of a promo for Italian Disney comic books. The text is set against a moving rainbow background and "HOME VIDEO" is omitted. The music is set to an instrumental arrangement of the "Mickey Mouse Club March". The tail end of this variant (with the logo shining) is shown again at the end of the same promo with "© Disney" below.
• On the 2000 VHS of The Sydney 2000: Opening Ceremony, the logo is superimposed over the opening credits.
• On the Canadian French VHS of Aladdin and the European French SECAM VHS of Hocus Pocus, the logo has the white text saying "Bientôt disponible sur Vidéocassette de" on top of the logo with the French announcer saying "Bientôt disponible sur Vidéocassette de Walt Disney Home Video" while the 1989 FP jingle plays.

6th logo: There are clips from the 1983 opening of the Disney Channel, Walt Disney anthology series and Disney films, including Fantasia, Peter Pan, Mary Poppins, The Black Cauldron, Sleeping Beauty, Bedknobs and Broomsticks, The Black Hole, Dumbo, Condorman, Return to Oz, and Tron. After a brief clip of Sorcerer Mickey from Fantasia, they fade into the WDHV logo on a space background, with the logo in a blue/purple gradient. The logo shines and zooms out after.

Variant

• Most tapes would have this logo ending with the 5th logo, starting with the spark animation.
• The tail end of the 5th logo variant can be seen at the end of a late 1980s Japanese VHS promo.
• The archive footage may be slightly different in some tapes.

7th logo (1991-2008): On a black background, there are the golden words:

WALT DiSNEY

HOME VIDEO

with "WALT DiSNEY" in the corporate "signature" font. The words shine.

Variants

• Sometimes, a gradient blue background would be used instead. It has been seen on the video releases of Homeward Bound: The Incredible Journey, Hocus Pocus, Cool Runnings, The Three Musketeers, Squanto: A Warrior's Tale, A Goofy Movie, The Santa Clause, James and the Giant Peach, Air Bud, The Spirit of Mickey, and the 1994 print of Disney's Sing Along Songs: Supercalifragilisticexpialidocious.
• At the beginning of The Spirit of Mickey, the text fades out, leaving the blue background before an iris transition to the main theme.
• On some releases, the words are light blue and "presents" is seen below. This was seen from 1993-1997.
• On the VHS promo for The Big Green, the background is a gradient green color.
• On a 1994 promo for Disney's Bright Beginnings VHS collection (which consisted of releases of preschool-targeted shows from Jim Henson and DiC and assorted videos from Spot and Eric Carle), the background is a sliding rainbow gradient and ''PRESENTS'' is chyroned in below.
• There is a variation with "NOW YOU CAN OWN THESE HIT TITLES..." above in a Times New Roman Font with the 1989 FP jingle seen on 1992 re-prints such as Return to Snowy River, Wild Hearts Can't Be Broken and The Rocketeer.
• There is a silent, still variant seen at the beginning of the Jungle 2 Jungle video trailer.
• At the beginning of the home video trailer for Doug's 1st Movie, the first note of the music is perfectly synchronized with the first "shine" of the logo.
• On the DVD release of Recess: School's Out, the music is played at a lower volume. The VHS, however, uses the 11th logo.
• On Honey, We Shrunk Ourselves, the logo was shown at the beginning and end of the movie.
• On TV spots for the VHS release of Tarzan, the logo is superimposed over a scene from the movie.
• On Gativideo-distributed Argentinian tapes, the logo animates as usual, but it splits at the end. This usually happens before a bumper or a commercial.

8th logo (Korean): Just the second half of the then-current movie logo, but with a few differences. Instead of "PICTURES", there is the words "Walt Disney Home Video" in Korean fading in below the company name. The circular line does not even form.

9th logo (1995-2007): On a blue/green gradient background, three black balls fall from the top of the screen and bounce off the bottom. Two of the balls form the ears of Mickey Mouse and one ball forms the head. Many purple cubes fall from above to form a rectangle. A right-slanted yellow rectangle and a green square also fall from above. The yellow rectangle slants left and settles on the left, while the green square slants right and settles on the right. The balls in the Mickey Mouse logo bounce onto the green square. The red text "DiSNEY", in the corporate font, zooms out and settles on the yellow rectangle. Below, a rectangular green banner with the white word "VIDEOS" unfolds to the right.

Variants

• On tapes from the UK, the logo was remade with some changes. The background is solid purple (so the purple cubes don't appear) and the green square is white. The font for "VIDEOS" is also different. An announcer is often heard. This was first seen on the UK VHS release of The Return of Jafar, and appears on many other tapes from 1995 right through to 2007.
• There was also a Japanese version of this logo where the gradient background is purple/lavender (this also appears on some UK VHS releases, e.g. My Favorite Martian).
• A variant was seen with the gradient background being light gray/white.
• On some German videotapes the logo is extended, with the screen flowing through the copyright notice, with differently colored rectangles being put on each other with a phrase on each separate rectangle leaving behind an extremely long message about what Disney is supposed to be and how to view ideally the film with your children. At the end of the warning the purple rectangle is in place and the animation continues normally, except that the slogan "BEGEISTERN EIN LEBEN LANG" (loosely translated, "Enthusiasm for a Lifetime") appears below.
• There is also a different variant on promos from Australia and some trailers from the UK where the "VIDEOS" banner is glowing in white, there is a sparkle on the Mickey Mouse logo and on "DiSNEY", and it has darker shadows and brighter colors.
• A rare variant has the "S" part of the "VIDEOS" banner cut off, leaving only "VIDEO".
• A still 2-D version of this logo appears at the beginning of Disney promos on Brazilian tapes.
• A different variant was spotted on a Mexican tape: the background is purple with a "DiSNEY" wallpaper. There is the Mickey Mouse balls (which now have a greenish tint) floating around, then, many yellow pieces fall from the top of the screen and form an oval. The words "DiSNEY" and "VIDEOS" zoom out and place themselves on the oval while the Mickey Mouse logo move to the top of the oval. Another version uses this same logo on a black background, but just reads "DiSNEY" inside the oval.
• There is a quite rare still variant on some 1997 tapes from the U.S. where "VIDEOS" is cut off, the yellow rectangle is an oval and the Mickey Mouse logo is teal. This was seen at the end of the Timeless Classics promo during the opening previews.

10th logo: On a black background, there is the Persian blue words:

WALT DISNEY

HOME VIDEO

which stays on-screen a few seconds, until fades out.

Variants

• Sometimes, the text is smaller.
• There is a variant, also with smaller text, where the text is slightly different font and is not three-dimensional.
• Another variant has the text in slightly different font, with "HOME VIDEO" smaller than "WALT DISNEY". This was available in both the standard Persian blue and metallic gold.

11th logo (2001-2008): Cuts from a black background, A bright flash with the "D" from the gold text "WALT DiSNEY" (in the familiar signature font), both of which are zooming out on a blue (or black) space background. When everything is at a comfortable distance at the top of the screen, the flash forms an abstract shining star below "WALT DiSNEY", and the light spreads out to form a glowing arc. When this is finished, "HOME ENTERTAINMENT" fades in underneath the arc in gold.

Variant

There is a short version of the logo which was used on several trailers and ads from August 1999-October 2015. This was also used on VHS and DVD piracy promos from 1999-2008. "WALT DiSNEY" and the abstract shining star are already in the distance. A second later, the glowing arc forms, and "HOME ENTERTAINMENT" fades in when the arc is forming.

12th logo (2007-present):

They start out with clips from Disney movies. It differs depending on the country or era the DVD was released in, but the first 3 always remain the same: Pirates of the Caribbean, Peter Pan, and The Princess Diaries. The camera then zooms out, revealing a wall of hundreds of clips from Walt Disney movies, both animated and live-action, old and new. More and more clips fly out, replacing some others. One by one, the words "MOVIES.", "MAGIC.", and "MORE." zoom out and fade out. Then all the clips come together to form the 2003 Disney Castle. The ring gets drawn around the castle, as usual, then "DiSNEY", in the famous script, fades in below.

Variants

• March 4, 2008- : The logo is cut-short and starts off at the part when the castle is formed. This was found on some UK DVDs before 2009 and on the bonus discs on US DVDs and Blu-rays since 2008. As of 2014, this now appears on the main features on DVDs and Blu-rays as well.
• November 16, 2010- : The 2006 Walt Disney Pictures logo is used. This first appeared, in its original version, on the 2010 Blu-ray 3D release of A Christmas Carol, and was used as a home video logo sporadically for a time afterwards; the 2011 variant became the official home video logo, starting with the DVD and Blu-ray releases of Brave. All Pixar DVD and Blu-ray releases since Brave use this variant. This is also used for all Disney DVD and Blu-ray releases, starting with the 2013 DVD and Blu-ray releases of Mickey's Christmas Carol and Winnie the Pooh: A Very Merry Pooh Year.
• 2011-2012: The logo is still and the text is changed to "WALT DiSNEY" (in the famous script) and "STUDIOS" underneath.
• On Blu-ray releases, there's no text on the logo at all. Just a still of the castle with the river flowing. Only appears as a screensaver.
• The clips may differ depending on the country or era the DVD or Blu-ray was released in.
• On most releases with the 2007 variant of this logo, a black screen briefly advertising many of the films featured in the logo appears after it ends.
• There is an uncommon closing variant seen at the end of Snow Buddies, Space Buddies, Santa Buddies, and Spooky Buddies where the logo reads "WALT DiSNEY STUDIOS HOME ENTERTAINMENT".
• There was a Christmas variant with Christmas lights decorating the castle, a darker sky and the "DiSNEY" text glowing.
• On 3D Blu-ray releases, the text "DiSNEY" zooms while fading in. This applies to this logo and the 2011 Walt Disney Pictures logo.
• 2014- : The 2008-present variant fades in.

Music/Sounds

1st logo: A loud orchestral fanfare, composed by longtime Disney composer Buddy Baker. The "Walt Disney and You" promo had the end theme playing over the regular animation before the video freeze. On the DVD of The Cat from Outer Space, the Mickey's 50th Birthday variant is silent due to the fact they were unable to restore the audio. The Italian version of said variant does have the audio, but it is distorted, possibly due to film deterioration.

2nd logo (International): A powerful disco version of "When You Wish Upon a Star", arranged by Frank Gari. Extended on only two releases and the first showings of the Walt Disney TV series. The ''HOME VIDEO''-less variation's music's end is slightly different. On the 1984 UK VHS of Goin' Quackers, when the WDHV logo itself appears at the end, Ludwig von Drake says "Walt Disney Home Video presents" and cuts to his introduction to the program.

3rd logo (Australia and New Zealand): None.

4th logo: None.

5th logo: A low-key, gradually rising synth theme with a held-out synthesized B flat french horn note at the beginning.

• In its early years, the music was more synthesized.
• There is an extremely rare short version with a series of droning synth notes, incorporating "dings" that are perfectly synchronized with the logo "sparkling". This can be seen on a handful of early '90s re-releases; notably the 1990 VHS release of Blackbeard's Ghost. It was also on the Laserdisc release of Honey I Shrunk the Kids, and a Canadian VHS of Something Wicked This Way Comes. An even rarer long version without the "dings" can be found on a few international releases.
• Some UK tapes overlay whooshing and sparkling sounds over the music. This can be found at the beginning and end of a Disney trailer reel in the UK VHS release of The Disney Bunch, and is accompanied by a voiceover.
• A few releases that use this logo before the previews have Brian Cummings saying "Coming from Walt Disney Home Video." This would be used for the short version on the 1991 video release of The Jungle Book, and for the long version on DuckTales the Movie: Treasure of the Lost Lamp and early prints of Wild Hearts Can't Be Broken.
• On some UK releases, an announcer says "A world of magic which can be yours to treasure for a lifetime, from Walt Disney Home Video."
• Also, on some PAL tapes, there's a high pitch that also exists. Some tapes in the UK use this version in tandem with the standard version, even on the same tape.
• On an Australian PAL release of Pete's Dragon and the demo VHS of Honey, I Shrunk the Kids, the logo is silent.
• On the DVS VHS printing of Old Yeller, a woman is heard saying "Now, Mickey Mouse appears standing in the pool of blue light, dressed in a pointed sorcerer's hat and red robe. A white starburst spins from his hand and spells Walt Disney Home Video".

6th logo: A synthesized instrumental version of "Casey Jr.", from Dumbo.

7th logo: A lilting, dreamy string tune, which sounds somewhat like the "Great Ovation" Feature Presentation theme. None for the Gativideo variant.

Music/Sounds Variants

• On the 1998 DVD release of Air Bud, the logo is silent.
• A version with the Jim Henson Video (which itself, is already a slower version of this logo's music) music was used around 1993-1998, on tapes like The Mighty Ducks, Tiny Toy Stories, Disney's Sing Along Songs: Honor to Us All, and the 1997 widescreen VHS of Sleeping Beauty. It was also on the 2000 European French VHS of Toy Story 2, as well as the Mexican VHS of 101 Dalmatians (1996 remake).
• On the Australian VHS releases of Hocus Pocus and Aladdin, the music is high pitched (possibly due to being in PAL format). This was also spotted on the UK VHS of Dinosaur, as well as some Italian VHS tapes.

8th logo (Korean): None.

9th logo: A very short orchestral rendition of "When You Wish Upon a Star" (different from the versions used on the Walt Disney Pictures logos) ending with an orchestral hit. On some Swedish Disney VHS tapes, there is a Swedish voice-over saying"Från Walt Disney Videos, får vi en fantastisk värld att komma tillbaka till - om och om igen.", which in Swedish means“From Walt Disney Videos, we get a fantastic world to come back to - over and over again." over the music. Likewise, Italian tapes had an excited-sounding announcer saying "Da Walt Disney Home Video, un mondo magico che sara tuo, da custodire per sempre!" which means "From Walt Disney Home Video, a magical world that will be yours to be kept forever!" The variant with the purple background and the white square often had an announcer (see below). Sometimes, the logo is seen silent.

Music/Sounds Variants

• On tapes from the UK, the logo was often used as a bumper with one of the following said by a voice-over (John Sachs):

• Also available from Disney Videos
• Coming soon from Disney Videos
• Available now on Disney Videos
• Watch out for future releases from Disney Videos
• Watch out for future releases coming soon from Disney Videos.

• The American variant has Mark Elliot announce, "Three/four more great reasons to visit the Disney section of your store, only from Walt Disney Home Video!"
• On the German extended variant, a different track is heard. There are also other variants of the logo, more in-line with the US variant, where the same German announcer is heard for announcements.

10th logo: Same as the Walt Disney Home Video logo from 1991-2008.

11th logo: A short orchestral theme with some synthesized effects.

Music/Sounds Variants

• There is a shorter version of the short synth/orchestral tune. This short version is used on the short logo. A few DVD releases from November 1999-August 2006 have this audio plastered on the real logo.
• Beginning in August 2006, the jingle was modified to a different orchestral fanfare.

12th logo:

• November 6, 2007-2009: The overture from Robin Hood: Prince of Thieves (also used as the theme of American Masters and the 1991 Morgan Creek logo). On the Pirates of the Caribbean clip, they hear Jack Sparrow say "We have our heading", and on the Peter Pan clip, they hear the titular character say "Here we GOOOOO!" After the Peter Pan clip, an announcer says "From the magic within our hearts...to the adventure beyond the horizon...there is only one...Disney." After the announcer finishes speaking, the fanfare rises to a beautiful, triumphant state and ends with a majestic climax and some cymbal sounds.
• March 4, 2008-: Just the end of the fanfare, sometimes in low-pitch.
• November 16, 2010-: The full 2003 theme.
• 2011-2012: The logo is silent.
• 2014- : Just the end of the 2003 theme.

Scare Factor

1st logo: Depends on the variant.

• Medium to high for the 1978 standard version. The bad quality of the Scanimate graphics, as well as the loud fanfare, might not sit well with some people. The intimidating, somewhat monstrous silhouetted Mickey isn't exactly that friendly-looking, either.
• Medium to nightmare for the 1981 standard version, as the darker colors make the logo even less friendly.
• Low for the "Walt Disney and You" promo variant.
• Low to medium for the "Mickey's 50th Birthday" promo variant. The fanfare may still scare some, but the brighter and much clearer color scheme makes it tamer. Low for the silent variant.

But it’s less scary for those who are used to all the variants. This is a favorite of many, particularly those who grew up in the early 1980s with Disney and amongst collectors of rare Disney tapes.

2nd logo (International): Low to medium, thanks to the loud music and in-your-face animation such as the neon versions of Mickey and Donald, and the flashing effects. The textless variant may also surprise some, given that there is no text. But if you are very familiar with the 1980s version of The Wonderful World of Disney and its intro, then it isn't much of a problem. Besides the point, it's a great logo and is certainly a major improvement over its American counterpart.

3rd logo (Australia and New Zealand): None by itself. Low with the Roadshow logo.

4th logo: None. It's very simple, but it's nonetheless tamer than the 1st logo.

5th logo: Minimal to low; some may not like the deep chord at the beginning. Nonetheless, this logo is very clean and professional, especially when compared with the first logo, and also a favorite of many.

6th logo: Low, for those who aren't familiar with this logo and were expecting to see the 3rd domestic logo instead of this one.

7th logo: Low. The music may turn some people off; otherwise, it's a clean logo, and is another favorite of many.

8th logo (Korean): None.

9th logo: None. You'll be probably annoyed by the many times you've seen it (except for the American variant). However, it’s a favorite of many for those outside the U.S. The scare factor rises with the next logo...

10th logo: Low to high, because of the 1991 logo's music and dark text. In all seriousness, this logo is even more boring than that logo.

11th logo: None to low. The animation and music may get to some, but this is one of the best home video logos ever and is indeed another favorite of many.

12th logo: Depending on the variant:

• 2007-2009: None. It's a very beautiful and well-crafted logo, and quite possibly one of the finest of the 2000s.
• 2008-: Minimal to low. Its sudden appearance may startle some.
• 2010-: Same as the 2006 Walt Disney Pictures logo. Some may be annoyed by the long length of it, especially since it already appears on the movie following the DVD features.
• 2011-2012: None. The animation looks beautiful as per usual, but it's very boring, given that there is no text and music accommodating the logo.
• 2014-: None.

Nevertheless, this is yet another favorite of many.

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